Como 1907 x adidas Launch Ultra-Exclusive Legends Collection

Como, Italy – 20th November – Como 1907 proudly unveil the ultra-exclusive Legends Collection, an homage to two extraordinary figures in football history: Luigi “Gigi” Meroni and Stefano Borgonovo. This collection, comprising adidas sneakers, t-shirts, and an exclusive jacket inspired by Borgonovo, is a celebration of their enduring influence both on and off the field.

Gigi Meroni: The Italian ‘George Best’s Creative Legacy
Luigi “Gigi” Meroni, left an indelible mark on Italian football and culture. Known for his unpredictable dribbling and unrestrained artistry, Meroni’s legend is reimagined in this drop through bold, imaginative designs. His flair is captured in a line that nods to the bohemian and nonconformist ethos he lived by, using sports journalist Gianni Brera’s words: “Era il simbolo di estri bizzarri e libertà sociali in un paese di quasi tutti conformisti sornioni” (He was the symbol of eccentric genius and social freedom in a nation of almost all sly conformists).

Meroni’s creative influence goes beyond his technical brilliance. From his flamboyant style to his spirit of rebellion, he remains a symbol of self-expression, making this collection a vibrant tribute to a true footballing icon.

Stefano Borgonovo: A Story of Resilience and Fighting Spirit
Stefano Borgonovo’s career and courageous battle against ALS have inspired generations. Known for his agility, intelligence, and the fearless spirit he displayed on the pitch, Borgonovo’s legacy lives on through both his football achievements and his impactful advocacy work. This collection channels his grit and determination, highlighted by his legendary declaration: “Non c’è sconfitta nel cuore di chi lotta” (There is no defeat in the heart of those who fight).

The exclusive Borgonovo jacket pays homage to his never-surrender attitude, while the full line showcases elements that reflect his relentless fighting spirit and enduring impact, both on and off the field.

The Como Legends Collection: A Tribute to Timeless Icons
The Como 1907 x adidas Legends Collection serves as a testament to the club’s storied heritage and the two legends who continue to inspire. Each piece in the collection is meticulously crafted, merging contemporary sportswear with tributes to the individuality and courage of Meroni and Borgonovo.

This limited-edition release not only honors two extraordinary lives but invites fans and fashion enthusiasts alike to wear a piece of football history. Available only in select drops, the Legends Collection ensures a moment to remember—and a legacy that lasts.

The collection is available both online on shop.comofootball.com and at the official adidas x Como 1907 store on Via Bernardino Luini 18, Como, starting from 10 a.m. CET on Sunday 24 November.